Oaklandish Script
About This Project
Oaklandish is a team of creatives, championing local love, before it was trendy. We’ve been a part of Oaklandish’s creative team in many forms. Ivan Lima has been providing art direction and design to Oaklandish since 2011, an era of tremendous growth for the company and our design, helping them brand their other businesses to include Oak Supply Co. as well as other businesses throughout the Bay Area.
We had the pleasure of designing their apparel and brand direction for their apparel launches. This was a particularly fun project, where we custom designed a typographic treatment to the Oaklandish brand. Here you can see our custom script hoody, modeled by none other than Oakland’s own hip hop legend Too $hort.
This design was also featured in Oakland’s original motion picture Blindspotting, by Daveed Diggs & Rafael Casal. Thanks, gents. It’s an honor.